VISION CARE] SPECIALIST/ASSOCIATE MANAGER, PROFESSIONAL ENGAGEMENT, DIGITAL STRATEGY ＆ VISION EXPERIENCE

This position serves as a member of Direct to Patient/Consumer, Professional digital transformation to drive both patient/ consumer (Incl.
ACUVUE ® user) and professional (Incl.
ACUVUE ® endorser/ KOLs) engagement as part of critical business model innovation).
This position will be responsible for operating digital owned media platform as well as required digital marketing t o drive brand engagement and endorsement with clear KGI/ KPI setting and strategic &　executional optimization through PDCA.
Accountable business size is,more than 10M consumer session and 4K Professionals reach (currently acuvuevision.
p and Vision Pro) that will largely contribute to expand our user coverage about 40% along with commerce with 2nd/ 3rd party data and Loyalty program (currently My ACUVUE ® P lus, need to grow 4x in 3 years under PF As a member of DSVE, delivers Japan Vision Care’s mission of becoming THE leader and expand penetration of ACUVUE® digital experience among existing users and potential wearers as well as enhance brand credibility and endorsement among professionals to drive loyalty as J&J/ ACUVUE® under PF.
 Operate professional engagement collaborated with professional affairs in line with PF policy through owned media platform management (vision.
ro) as well as required digital marketing activities  Utilize engaging professional data to deliver E2E digital experience and to boost our brand awareness (J&J as ACUVUE®), credibility and endorsement  Proactive collaboration is required to closely partner with another DSVE teams like “Commerce” and “Loyalty” to provide E2E digital experience from patient/ consumer centric standpoint.
 Strong partnership and leadership is required to closely collaborate with Professional affairs, Business intelligence, IT/ Technology, Brand Marketing and other required stakeholders.
 Work with required digital agencies to maximize or optimize their professional capability/ skill for effective/ efficient external resource management Qualifications Professional and Academic Experiences  3 years relevant digital marketing, owned media management (SEO, CMS, UI& UX design etc.
tc.) for B2B or professional business  Understanding of digital ecosystem & solution in BtoB/Professional with its benefit and conflict, and how they connect with professionals  Experience of digital marketing and data management for healthcare/ medical industry is big plus  Experience to challenge status quo or pursuit challenging ever goal is big plus Skills & Competencies  Extensive knowledge of owned media management professional data management and utilization, digital analytic tool, digital marketing and technology architecture implementation  Comprehensive understanding of the digital UI & UX optimization from user standpoint to optimize professional ’s perception, behavior, purchase and loyalty  Strong responsibility and accountability to lead and to deliver expected deliverables or results based on clear understanding of company vision and assigned projects ’ goal & objective while engaging team members and cross functional stakeholders  Excellent performance in objective-led and data-driven decision making  Flexible with changes and willing to learn & adapt new things / new ways of working  Ability to manage multiple tasks, budgets and resources with competing priorities in a fast paced environment  Fluent English skills in writing, verbal communication and presentation is a plus.