PRODUCT DIRECTOR, ACCESS MARKETING
Descripción de la oferta de empleo
Our strength in healthcare innovation empowers us to build a world where complex diseases are prevented, treated, and cured, where treatments are smarter and less invasive, and solutions are personal.
Through our expertise in Innovative Medicine and MedTech, we are uniquely positioned to innovate across the full spectrum of healthcare solutions today to deliver the breakthroughs of tomorrow, and profoundly impact health for humanity.
Learn more at https://www.
nj.
om/.
The Product Director for Immunology Access Marketing is accountable for the development and execution of payer and access marketing strategies for the Immunology portfolio across the Gastroenterology franchises, including upcoming launches.
The candidate will develop marketing strategies, direct marketing activities, design & gain approval of promotional materials, and plan & execute promotional programs to support interactions with payers, providers, and population health decision makers.
The goal being to establish, sustain and optimize our access positions.
This individual will work closely with multiple functions including Franchise Brand Marketing, Strategic Customer Group (SCG), Field Sales, Medical Affairs, Real World Value and Evidence, and external partners in order to effectively develop and deliver on key access strategies and goals.
Key Responsibilities.
Shape the go to market strategy for the upcoming launches and ensure our strategies are informed by deep insights Lead Market Access Agency to design and deliver payer value proposition, go-to-market resources, and messaging strategy Develop local level payer and access marketing strategies that shape perceptions and beliefs in the market Partnering with internal stakeholders to train various customer facing teams on key assets Build strong alliances with all marketing colleagues and cross-functional partners such as Sales, Brand Teams, Strategic Customer Group, Sales Learning & Development, Professional Education, Legal, Regulatory, Commercial Excellence, Agencies and other key business partners Qualifications Education.
A minimum of a B.
./B.
.
is required; MBA or other related advanced degree is a plus Experience and Skills.
Required.
Minimum 5 years business experience is required (e.
.
Sales, Marketing, Management, etc.) Must have excellent communication and project management skills, and an ability to influence without authority Ability to work the hybrid/flex schedule of 3 days a week in the Horsham, PA office and travel up to 25%.
Proven intellectual curiosity and willingness to take prudent risks – appropriately pushing boundaries to drive transformative outcomes Strategic thinking, accountability, self-starter, and results orientation Must be capable of handling and prioritizing multiple priorities Preferred.
A minimum of 2 years of demonstrated marketing experience People leadership experience Immunology experience Experience with managed care, specialty pharmacies, medical benefit economics, and/or reimbursement Demonstrate excellent interpersonal skills with experience engaging Senior Management Johnson & Johnson is an Affirmative Action and Equal Opportunity Employer.
All qualified applicants will receive consideration for employment without regard to race, color, religion, sex, sexual orientation, gender identity, age, national origin, or protected veteran status and will not be discriminated against on the basis of disability.
Detalles de la oferta
- Sin especificar
- En todo Chile
- Sin especificar - Sin especificar
- 15/04/2024
- 14/07/2024
Equipo / computador propio requisitos del puesto conocimientos de publicidad y marketing utilización de redes sociales conocimientos de meta ads... práctica para: ejecutiva /o de cuentas tus principales funciones: gestión de marcas y clientes coordinar tiempos de entrega participar en las propuestas......
Employment benefits; excellent salary, overtime bonus, health/life insurance, relocation expenses, educational assistance, medical, optical and dental care, family/single housing accommodation, official vehicle depending on employee official status, access to some social and recreational centers in......
Employment benefits; excellent salary, overtime bonus, health/life insurance, relocation expenses, educational assistance, medical, optical and dental care, family/single housing accommodation, official vehicle depending on employee official status, access to some social and recreational centers in......
¿cuáles serán mis principales tareas? buscar nuevos negocios de forma constante y captar nuevos clientes prospectar: identificar y desarrollar las oportunidades generadas en el sistema de gestión de clientes y la compañía: manager, pipedrive etc mantenerse alineado a las campañas de marketing analizar......
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